Many people are intimidated by the thought of designing a website on their own. Many end up hiring a web development agency to do it for them. But don’t let this fear stop you from providing your audience with a fresh, beautiful experience that meets their needs and that reflects your brand.
If you need some help, our team here at Salt Rank has compiled five creative website design tips that will make sure you craft a beautiful site that is worthy of your brand and content.
1. Be Mobile Friendly
This is an easy one — just check Google’s mobile-friendly test before you begin designing. Make sure your design can work well on many different types of internet-connected devices and that the text and images are clear to all visitors.
Not having a mobile-friendly site can hurt you in search engine rankings, business growth, and customer retention, so it is definitely a great place to start!
2. Use Color Contrast
You should use a different color scheme for each section of the site. This will allow your visitors to easily distinguish between each section of the site, which will improve their experience.
The colors you use should be chosen carefully and should contrast with each other well. This is important so you can make sure to add enough contrast in order to avoid mistakes, such as missing text or navigation that is difficult to see.
3. Keep It Simple
Take some time to search for and carefully choose a logo that perfectly reflects your brand or company. Once you have chosen a logo, make sure to use it everywhere possible on the site. You can also use the same color scheme for the background of your site, but if you want to change it, be sure to do so with care. You don’t want your logo or design to become too similar in color and style throughout the site.
4. Use Logos Strategically
Make sure you add an image of your logo on each page of the site so that it is in the right place and easy to see. You can also use your logo’s color to add a bit of color to the background. If you want your logo to stand out, you can use a white background or perhaps already created colored backgrounds.
If you want your logo to be more visible, you can also place it in key places throughout the site. Some of these places include the top of the home page, on each of the menu options, and in any other sections that might be on a page.
5. Be Original
One of the benefits of having a website is being unique in your industry. This means that you should make sure your site design reflects your brand and company. Make sure to use the right images, text, and colors to best represent your product or service. If you use a graphic designer, be sure to tell him you want their website design to be different from the others in their industry so they can create something original.
Contact Salt Rank!
These are five tips that will help you create a unique and beautiful website that will reflect your brand. If you feel that you might need some help with your website, you can contact us at Salt Rank! Our skilled web development agency would be happy to give our expert opinion.
